1953 , USA : The american actress MARILYN MONROE ( 1926 1962 ) in her sheer lame Travilla gown in which she appeared briefly in "Gentlemen Prefer Blondes" 1953. . Pubblicity Amazing Travilla Designer Gold Marilyn Gown New! Coutura Vintage Marilyn's style still hot a half century later () Marilyn Monroe photographed wearing a gold lam evening gown designed by William Travilla, one of her most closely associated costume designers during the early