How "The Dress" Became an Illusion Unlike Any Other Scientific American Is the dress blue or gold? The phenomenon originated in a photograph of a dress posted on Facebook in 2015. The dress was black and blue, but the conditions of the photograph Why the world couldn't agree on the color of 'the dress' New York Post The dress turned 11 and it's STILL white and gold PERIOD. Eleven years later the color swatches are right there and people who see blue and black are proving your eyes lie